Coaching & Copywriting for Creative, Inspired, and Forward-thinking Professionals.
 
Work with Shelly | Learn about Shelly's coaching packages and offerings.

Imagine what we can do together.

You don't have to go it alone.

 

Hiring a coach is a commitment to taking your work and your business seriously. It's a next step in moving forward towards your goals, rather than treading water and maintaining. Our work together is collaborative; we work in tandem to help you get a better sense of where you can improve and how and what you have the capacity to do more (or less) of. A coach is a gentle blend of a cheerleader and guide.

You can share your ideas, concerns, rants, raves, hopes, fears, dreams, and goals with me. I do my part by actively listening, asking inquiring questions, and reflecting back to you what I hear (or don't hear) you express. I hold the space for you to explore, experiment, question, and discover new pieces of your work, and gently stand alongside you when you find pieces to release, let go of, and move beyond.

 
 
 
 
Mindful business coaching helps you feel good about your work and comfortable engaging with your audience in a way that feels authentic, intentional, and strategic.

Mindful Business Coaching

Coaching can help get you to where you want to be. Together, we can help you feel better doing your best work. Mindful business coaching helps you feel good about your work and comfortable engaging with your audience in a way that feels authentic, intentional, and strategic.

 
 

Intentional + Authentic + Strategic = Mindful Business

 

What you can expect from your coaching experience

OUTCOMES

  • Comfort and ease when writing and speaking about your work
  • Confidence in decision-making
  • Engage with your audience and make connections
  • Alignment of your voice and tone with your message and mission
  • Clarity about how to make content that connects
  • Enthusiasm and energy for doing the work you do

WHAT WE CAN WORK ON TOGETHER

  • Identify obstacles and places you feel “stuck” or uncomfortable in your work, and then work towards finding solutions to overcome and move beyond

  • Strategize ideas and feasibility of new products, services, programs, or extensions of your brand

  • Developing systems that will streamline your workflow

  • Revising copy for your website, brochures, product packaging, social media, etc.

  • Develop a brand voice resource folder that identifies your unique tone, voice, and terminology of your message

  • Creating a copy bank of terms, phrases, descriptive words that align with your brand

  • Aligning your many facets of your work to better synergize it all under one clear brand

  • Craft a meaningful mission statement to help you better understand the why behind your work

  • Define and strategize how to reach your ideal customer

  • Writing a pitch for a media outlet

  • Prepping you for press coverage

  • Identifying media outlets like magazines, blogs, podcasts and radio shows to pitch

  • Advising on curating content for online marketing

  • Other things, too! Have an idea? Tell me about your idea or project.

 
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Shelly Jackson Buffington coaching based on Lummi Island, Washington serving creatives internationally.

My coaching style is warm, encouraging, collaborative, and direct.

When writing copy for my clients, my writing style is narrative, uncomplicated, genuine, and down-to-earth.

Shelly's writing style is narrative, uncomplicated, genuine, and down-to-earth.
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Packages

Read on for more information about the work we can do together...



 

Center & Ground


Three months of one-on-one coaching to help you feel more centered and grounded in the work you do.

What’s included:

  • Six 90-minute bi-weekly sessions
  • Meet-from-anywhere coaching sessions via Skype or cell
  • Recorded coaching sessions for you to reference back to in the future
  • Unlimited email support
  • We’ll identify your business values, brand core traits, your personal business narrative.

    PLUS, we’ll work on up to three copywriting and content projects together, such as:

  • About page
  • Blog post
  • Email newsletter

  • Investment:

     $375/month or one-time payment of $1,025 ($100 savings)

    Payment plans available, just inquire.

    Connect & Grow


    Six months of one-on-one coaching to help you grow in sustainable and creative ways, and connect wtih your customer and audience and communities. This program is great for more involved projects, or if you have multiple aspects of your work on which you'd like to focus.

    What’s included:

  • Twelve 90-minute bi-weekly sessions
  • Meet-from-anywhere coaching sessions via Skype or cell
  • Unlimited email support
  • Support for more complex copywriting projects like,
  • Brochure
  • Press kit
  • Full website copy
  • We’ll identify your business values, brand core traits, your personal business narrative.

    Investment:

     $375/month or one-time payment of $2,000 ($250 savings)

    Payment plans available, just inquire.


     

    Coaching packages are customizable, and you’re welcome to add onto your package with projects from the a la carte menu.

     

     
     

    À La Carte Copywriting Projects

    Looking for some additional help with copywriting? I’m happy to help your newest project flourish and succeed!

  • Business card
  • Product packaging
  • Product or service descriptions
  • Social media bio
  • Social media post
  • Flyer
  • Postcard
  • Brochure
  • Catalog
  • Press release
  • Media kit
  • Author bio
  • Email newsletter or campaign
  • Blog post
  • About page
  • Services page
  • Welcome page
  • Full website copy


  •  
     

    All of my copywriting projects are customizable, and project pricing depends on your unique business needs. Inquire here about prices for à la carte items.

    Explore my portfolio here. 

     
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    Need more?

    Are you in search of beautifully crafted graphic and web design? Good news! I’m the co-founder of The Look & The Feel, a creative full-service branding studio. I combined my coaching and copywriting skills with my business partner, Callie, and we offer robust top-to-bottom branding services for entrepreneurs like you! You can learn more about our work and contact us for a quote at our website.

     

    I work with creative and courageous people.

     

    One of the best parts of my work is that I get to choose the people with whom I work.

     

     
    Learn about the types of clients Shelly works with.

    My incredible clients are:

    •  Creative and passionate.
    •  Invested in making real change in their business.
    •  Not looking for a quick fix; they’re ready to do the work needed to grow.
    •  Playful and happy to experiment and try new things in their business.
    •  Comfortable with self-inquiry and reflection. My approach to business and messaging is most effective when my client is comfortable with thinking deeply about themselves, their story, and their hopes and dreams.
    •  Interested and excited to work with a coach.
    •  Committed to making a change and putting good into the world.

     


    My clients value:

    Integrity    |   Honesty and authenticity     |    The people they love    |    The planet     |    Creativity and curiosity    |    Good communication

     

     

    Am I speaking your language?

    If so, let’s start a conversation.  It's time to take the next step!